For political bloggers and readers, there are few things as interesting as an analysis of umm... political bloggers and readers. In recent weeks three studies have been getting attention from bloggers, focusing on the polarized political web, polarized political book buyers, and polarized political blog readers.
Presidential Watch 08 is showcasing their latest Map of the political blogosphere:
"Our new map... will reveal:- the 500 most influential websites of the U.S. political webosphere;- the newcomers to this online territory;- the locations of the candidates’ websites;- a refined categorisation of websites that abandons traditional media categories (Mainstream Media vs. Social Media) to offer an accurate view of this territory as one of mainly partisan websites..."
Still,the partisan polarized nature of the political blogosphere clearly emerges in the map and the interactive nature of the presentation makes it the coolest of the three studies and the biggest potential time sink.
Vlaldis Krebs, blogging at The Network Thinker looks at political readers of political books, and produces visual maps of their purchase patterns. He compares past and present clusters in his recent post "New Political Patterns":
"In the past we saw a divided nation in our book buying data. We saw then a distinct red cluster and a distinct blue cluster with very little holding them together in terms of cross-links or books in common. Now, in June 2008, after the major party candidates have been selected via the long primary season, we again probe the predictive patterns of political polemics..."
Henry Farrell (blogging at Crooked Timber), Eric Lawrence, and John Sides (blogging at The Monkey Cage) are distributing a draft paper, entitled “Self-Segregation or Deliberation? Blog Readership, Participation, and Polarization in American Politics.”[PDF] and soliciting comments. The study shares the same deficiency as Presidential Watch '08, shockingly excluding DWSUWF from the data. While the paper presents the most visually boring graphics of the three, it has the most interesting conclusions. From the abstract:
"...we find strong evidence of polarization among blogreaders, who tend to be more polarized than both non-blog-readers and consumers of various television news, and roughly as polarized as US Senators. Blog readers are also substantially more likely to participate in politics than non-blog readers. However, in contrast to previous research on offline social networks, we do not find that cross-cutting exposure to blogs of different ideological dispositions lowers participations."
"... there is a general tradeoff between deliberation and participation among blog readers, an increasingly important group of highly politically aware individuals. Blog readers are more likely to participate in politics than non-blog readers, but also very likely to read only blogs whose political leanings accord with their own."
"After all, we’re a polarized polity right now, so it stands to reason that we’d see the same in the blogosphere. Given that the mass media outlets to which blogs are compared in the chart above are ostensibly “neutral” whereas the blogs are openly biased, it’s remarkable how polarized the audiences of the former are."
Joe Windish at The Moderate Voice worries in "Study: there aren’t many blog readers in the ideological center" that this polarization "makes us a niche read here at TMV!"
I am among the 6% omnivores as I do read blogs from both the right and left. However, as some of the Crooked Timber commenters point out, the source data is from 2006, and the results could be highly time and context dependent. Since I advocate for divided government on my blog, in 2006 I spent more time flocking with left of center blogs who at the time were big fans of the divided government meme. Now, not so much. I find myself now spending more time on right-of-center blogs, who are in the midst of an epiphany about the wisdom of voting to maintain divided government into 2009. Funny how that works.
Andrew Sullivan at The Daily Dish laments the author's findings in "Bloggy Homophily" saying "A new study of blog readers finds a depressing amount of polarization..."
By focusing primarily on the polarization of blog readers, both Joyner and Sullivan overlook an equally important point in the paper. Blog readers are much more likely to be active participants politically. This is not new. I’ll note this historic parallel to the authors’ conclusions, linking increased participation and polarization as going hand in hand:
“The period from 1840 to 1890 has been labeled “the party period” and “the golden age of parties” because the major political parties (Democrats and Whigs until the mid-1850s, then Democrats and Republicans) were the strongest they have been in American history. Party leaders used patronage and campaign practices that aroused partisan enthusiasm to gain wide membership and keep them loyal and active. It worked. Voter turnout during this period was the highest in American history: between 70 and 80 percent for presidential elections and sometimes higher in state and local contests.”
Different self-selection and organizing principles, but the more things change, the more they remain the same. Point being, when you lament political polarization, you are lamenting political participation. In American politics, polarization and participation are not just linked, they are one and the same. When you argue against "bad" political polarization, you argue for decreased political participation - you argue, in effect, for political apathy.
NOTE: The title of this post is DWSUWF Rule #1 (we never got around to writing rule #2), cribbed from the last time that DWSUWF was compelled to rise in defense of the great American tradition of political polarization: "Fellow travellers Tony Snow and David Gregory promote Un-American activities."
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